Turning Scientific Complexity into Market Success

Great science doesn’t sell itself, but the right strategy makes all the difference.

Photo of Inga in her office, away from her iMac, facing the camera with a cup of tea in hand
Scientific Marketing for you by Inga GERARD

Passionate about the link between science and business, I support biotech, diagnostics, forensics and life science companies with strategic and operational marketing, adapting to your needs and focusing on what matters most, from strategy to content and communication.

Your Challenges - Off Your Plate

"Marketing somehow still falls to me. It gets squeezed in between everything else that needs my attention."

With me, marketing comes off your plate

so you have time for the work only you can do.
"My team's agenda is already full. Another project means something else has to wait."

With me, projects move forward

I take on the work and give your team back capacity.
"I know my science, my peers get it. But clients and decision-makers don't always see the value."

With me, the value becomes clear

The value comes through without losing the science.

Marketing Made for Scientists, by a Scientist

Outsourcing marketing provides access to specialised expertise while controlling costs, as highlighted by the Harvard Business Review (Outsourcing Marketing).

I work with biotech, diagnostics, forensics and life science companies that either need to build their marketing from scratch or strengthen existing activities. Instead of building an internal team, they gain direct access to specialised expertise in strategy, content and campaigns.

What I do

Strategic and operational marketing for biotech and life sciences.
From strategy to execution, I work at different levels depending on your situation, whether to set up your marketing, strengthen what already exists or develop your content. I support you where you need it, to keep your projects moving forward.

Strategic Marketing

  • Strategic consulting
  • Custom strategies & Execution
  • Go-to-market planning
  • Product positioning & launch

Content & Copywriting

  • Communication strategy & Execution
  • Scientific content creation & storytelling
  • Sales enablement & web content

Campaigns & Execution

  • Multi-channel campaigns
  • Digital Marketing
  • Events, Webinars & Conference planning
  • Lead generation

Multilingual Projects

  • Fluent in English, French, and German
  • Experiences in cross-cultural & international projects
  • Adaption across markets

Testimonials

Why work with me?



Let’s discuss your marketing projects!

I help you turn scientific ideas into business impact with marketing strategies that connect science and market needs. Ready to grow?

Great science doesn’t sell itself! Let’s discuss your projects.